How to craft an engaging scrolly-telling page?
CAR breakfast session
Take part in a one-to-one session and help us improve the FRA website. It will take about 30 minutes of your time.
CAR breakfast session
Scrolly-telling is a dynamic, interactive narrative that unfolds as the user scrolls. Storytelling that moves with your audience.
It works because it creates immersion through motion and progression and encourages exploration and deeper engagement.
Design your story like a journey through words and visuals.